EXHIBITION MILAN 2026
The Art Perfumery Event
03 – 06 June 2026
MiCo Milano – Convention Centre
Main Brands Stand
DISCOVER THE FASTEST-GROWING ITALIAN ARTISTIC PERFUMERY BRAND IN 2026
Pantheon Roma is currently one of the most renowned names in the international artistic perfumery landscape. Born with a clear and distinctive vision, the brand has built a solid path over the years, founded on uncompromising quality and a powerful olfactory identity.
Over time, the maison has successfully evolved while keeping its exclusivity intact, consolidating a selective presence across the most important markets and prestigious boutiques worldwide. The brand’s distribution reflects this philosophy: Pantheon Roma is featured exclusively in the most curated boutiques globally—including an exclusive partnership with Harrods in London, Oswald in Zurich, and Taizo in Cannes—confirming its highly sophisticated and selective positioning.
In 2026, Pantheon Roma has reached a new pinnacle of growth and visibility, establishing itself as one of the most talked-about and relevant Italian niche brands in the industry, driven by an increasingly recognized standing and a rapidly expanding global demand.
A NEW LANGUAGE IN PERFUMERY
Annone Supremo has redefined the language of contemporary artistic perfumery, establishing itself as an international benchmark for a new vision of olfactory creation.
Since its debut, the fragrance has achieved extraordinary success, rapidly becoming a landmark and raising the quality standards of the industry.
A rare balance of identity, research, and aesthetic sensibility, it has reshaped the codes of modern perfumery toward a more essential, intense, and distinctive dimension.
Our second boutique in Rome
The brand celebrates the successes achieved with the opening of the second single-brand store in Rome in Via del Babuino, 69.
This prestigious space is located in what has become "the street of perfume" of the Capital.
Nearby, in addition to the PANTHEON Store, there are the single-brand stores of LE LABO, CULTI, DR VRANJES, as well as within the multi-brand Campomarzio70 and Olfattorio the very famous XERJOFF, MEMO and MAISON FRANCIS KURKDIJAN, BYREDO, DIPTYQUE, and many others.
Joy Group S.p.A. at Esxence
Not just Pantheon. At this edition of Esxence we will be present with all the brands of the Joy S.p.A. Group to introduce all the facets of a great reality dedicated to designer perfumery, which has always put passion and dedication into the research and development of refined, rare and precious fragrances.
At our Stand you will find the following brands:
K – The New Chapter with Harrods
The collaboration with Harrods reaches a new milestone: the launch of K, an exclusive fragrance that marks a natural evolution of the bond between Pantheon Roma and the historic Knightsbridge department store.
In the symbolic universe of Pantheon Roma, a single letter holds an entire story.
With K, a new chapter unfolds—a tribute to London and its most iconic district, where the brand’s identity meets the prestige and tradition of Harrods, further consolidating an increasingly powerful and recognizable presence within its exclusive world.
A LONG-AWAITED REVELATION
Among the brand's most significant milestones, an extraordinary announcement is on the horizon: a long-desired fragrance that, until today, has remained exclusive and reserved.
A creation that over the years has fueled intense market demand, becoming an object of ever-growing anticipation and curiosity.
Now, the moment has arrived: a long-awaited revelation is about to be unveiled, marking a new chapter in the brand’s history and finally granting access to an iconic fragrance that was, until now, inaccessible.
Main Brands Stand